Privacy Policy

Last updated: 30 August 2026

This Privacy Policy explains how DingDongShop LTD (company number 17052126), trading as DingDongPleasure (“we”, “us”, “our”), collects, uses and protects your personal data when you visit dingdongpleasure.co.uk or place an order with us. We are the data controller for the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

We collect the following categories of information:

• Identity and contact data: name, delivery and billing address, email address, phone number.
• Order data: products purchased, order value and history.
• Payment data: processed securely by our payment provider; we do not store full card numbers.
• Account data: if you create an account, your login details and preferences.
• Technical data: IP address, browser type, device information, and pages visited, collected automatically via cookies and similar technologies.

2. How We Use Your Information

We use your personal data to:

• process and fulfil your orders, including delivery and customer support;
• communicate with you about your order (order confirmations, shipping updates);
• send you marketing communications where you have opted in, which you can unsubscribe from at any time;
• detect and prevent fraud and keep the Site secure;
• comply with our legal and tax obligations.

3. Legal Basis for Processing

We rely on the following legal bases: performance of a contract (processing your order), legitimate interests (fraud prevention, improving our service), consent (marketing emails, non-essential cookies), and legal obligation (accounting and tax records).

4. Sharing Your Information

We share personal data only where necessary, with:

• our payment processor, to securely process your payment;
• our delivery/courier partners, to deliver your order;
• IT and hosting providers who support our website and store our data;
• professional advisers and authorities, where required by law.

We do not sell your personal data to third parties. All deliveries are made in discreet, unmarked packaging to protect your privacy — see our Shipping Policy.

5. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy, including to satisfy legal, accounting or reporting requirements (typically up to 6 years for order and tax records, in line with UK HMRC requirements).

6. Your Rights

Under UK GDPR, you have the right to: access the personal data we hold about you; request correction of inaccurate data; request deletion of your data; object to or restrict certain processing; request a copy of your data in a portable format; and withdraw consent at any time where processing is based on consent. To exercise any of these rights, contact us using the details below. You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.

7. Cookies

We use cookies and similar technologies to operate the Site, remember your preferences (including age verification), and, where you consent, for analytics and marketing purposes. You can control cookies through your browser settings.

8. Security

We use appropriate technical and organisational measures to protect your personal data against unauthorised access, loss or misuse.

9. Age Restriction

This Site is intended for adults aged 18 and over only. We do not knowingly collect personal data from anyone under 18.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.

11. Contact Us

For any questions about this Privacy Policy or to exercise your data protection rights, contact us at contact@dingdongpleasure.co.uk or by phone/WhatsApp at +44 7718 998663 (Monday–Friday, 9am–6pm GMT). Our postal address is DingDongShop LTD, 82 Woodhouse Road, Doncaster, DN2 4DJ, United Kingdom.